Reach represents an assignment’s potential reach by calculating the total following (blog and social channels combined) of all influencers on the assignment.
23. Check the box to view Cumulative Reach Over Time. This metric illustrates how the value of your influencer assignment grows long after an assignment ends because, as time goes on, consumers continue to discover and further share content that influencers created and distributed on your behalf.
24. Reach by Influencer lets you know which influencers to use again—and for which channels.
25. Export reach data to share with your team or clients.
Understanding performance with metrics and analytics | Viewing per-post metrics for a single program or assignment | Viewing analytics for one or more assignments within a program | The assignment overview | Reach | Views | Engagement | ROI | Channel Details | Viewing analytics across programs