In the Bright Looks example, we’re adding influencers to a shortlist—but you don’t have to create a shortlist before considering influencers for an assignment.
18. If you prefer, after checking the boxes of the influencers you’re interested in— as we checked the boxes for Zorana and Candace—add them directly to an assignment by selecting Add to Assignment from the Actions menu.
Note that the Add to Assignment action doesn’t invite influencers to an assignment; instead, it pulls selected influencers into another section of the software where you can communicate with them en-masse, negotiate rates, and send assignment invitations.
In general, the assignment workflow within the platform looks like this:
Two things are crucial to note:
- You must always add influencers to an assignment before inviting them.
- Add to Assignment is not the same as Invite; Add to Assignment brings influencers into the Manage Influencers section of the platform, which enables communication, ratenegotiation, and invite actions. Influencers won’t know you’re interested in them when you add them to an assignment; you must specifically tell the system to send invitations. We’ll talk more about adding and inviting influencers a little later.
Right now, let’s get back to creating our shortlist. As you’ll soon see, you can use lists for many other purposes beyond the simple shortlist.
Next: Saving time with lists
Finding Influencers | Managing influencers before and after inviting them to an assignment | Saving time with lists | Vetting influencers | Scanning the media kit | Exploring an influencer's online presence | Adding influencers to assignments | Keeping total costs within your budget | Negotiating rates and offering non-cash compensation | Inviting influencers to assignments