To draw consumers into conversations with influencers and with your brand, use Tap’s built-in commenting widget to add topic-related questions to the end of influencers’ blog posts.
39. The commenting system is included in your program by default. If you don’t want to use it, uncheck the box.
40. For the Bright Looks campaign, we might ask, “What’s your favorite lip shade when the weather turns frosty—and why that color?” And because the campaign will run for seven weeks, we might also change the question weekly, each week spotlighting a different product in the line.
41. The Reader Comment Disclaimer lets consumers engaging with the widget know how you might use their comments, such as in a central hub or in advertising. Use the default text, or write your own.
You’re almost through adding assignment elements … just a few more elements to add to the Assignment page.
A: When the assignment launches, the Brand Logo you entered earlier will appear above the consumer’s comment box.
Adding assignment elements | Creating an assignment overview | Adding assignment requirements | Uploading a requirements document | Adding influencer legal terms | Specifying in-post text | Choosing social network options | Choosing comment widget options | Adding brand URLs, brand images, and additional resources | Setting up a social posting calendar